When it involves making or breaking your brand, social media is EVERYTHING. And that’s no exaggeration. Across the world, over 4.5 billion people are online, and social media users have now passed the three.8 billion marks.
That’s lots of newsfeed scrolling and meme sharing.
It’s not just individual users, with business pages across the world forming an almighty chunk of the social media puzzle. But what happens when someone decides to go away a negative review on your business's Facebook page?
We’re visiting quickly dispel the parable that individuals don’t actually listen to Facebook reviews. in step with BrightLocal, a whopping 88% of individuals read reviews to work out the standard of an area business.*
Think of it like this. a lover can inform you about their bad experience with a business. Only you hear about it. A negative review tells the whole internet about it. That’s not excellent news for the reputation of your business.
Even the largest and best businesses can get hit with a negative review. A staffer may have had an off day. A well-oiled practice mightn’t have worked for a selected customer. The customer could’ve been double-charged.
So if your business gets hit with a negative review, what does one do?
Do you ignore them? does one delete them? does one reply to them?
